Home values in Brea have been hit hard over the past few years by the recession, distress sales, low appraisals and low pricing. Prudential California Realty’s Brigid Ricker brings proven strategies in marketing, pricing, negotiation and market knowledge to raise home values in Brea back to where they should be. Brigid’s established skills in problem solving, decisiveness and customer service offer each client the highest quality of service. With over 15 years in the real estate industry, Brigid has achieved success in the North Orange County market year after year. Consistent results for her clients, since beginning her real estate career in 1997, has earned Brigid recognition nationwide as a recipient of Prudential’s Legend Award, which is given to agents within the top two percent of the Prudential Network multiple times in their career.
Selling a home involves knowing what today's homebuyers will pay for and what they like and dislike. Because Brigid works with both buyers and sellers, her knowledge of the market plays a key role in what she can offer prospective clients. Brigid also has the contacts and marketing strategies allowing her to maintain an extensive list of buyers looking to buy in the Brea area. She recently was able to contact a homeowner who wanted to move but couldn’t get their desired price for their home. Without even putting the home on the market, Brigid was able to bring a buyer who was willing to pay what the homeowner wanted. “I maintain a constant feel for the inventory. I have living and working knowledge of supply and demand so that I can help my clients sell their home quickly and for more money,” said Brigid.
Brigid has maintained her position as one of the top agents in the City of Brea, but no other agent sells homes for more. Brea home sales statistics prove her success. With an average listing sold of $801,000, Brigid’s average is over $100,000 higher than her closest competition. In fact, Brigid recently listed and sold two Brea homes for $92,000 and $97,000 over the last sale in the neighborhood. “Any Agent can list and sell a home, but it takes an Agent with the experience and skills Brigid Ricker has to get clients more money when they sell. Brigid does this consistently,” says Prudential Brea Branch Manager Tom Pelton.
What makes Brigid such a successful agent? She truly listens to her client’s goals and preserves a solution-oriented approach. “I am accustomed to listening to my clients and really hearing what their needs are,” Brigid adds. “I have the ability to look at the present and determine the solutions for the future.” She also has an unprecedented focus and commitment on marketing each home, which includes a high quality property video, professional photography and custom brochures and mailers for each of her listings to attract buyers. Brigid helped client Marc Ferrell sell his Olinda Ranch home and turned it into one of the highest priced homes in the area in the past several years. He believes that without Brigid’s involvement in the process, including the complete staging of the 4,000 square foot home, the home would not have sold. “I have purchased and sold many homes over the past 10 years and I can say without hesitation that Brigid is the best I have ever dealt with,” he says. “Her professionalism and can't lose attitude helped me sell my home in a difficult market. Brigid was a pleasure to work with and she was always consistent with her follow up and organization. She assisted me with all tasks before and after the sale no matter how small or petty. She stood firmly when we had challenges with the appraisal and brainstormed ideas with the lender and even worked closely with the appraiser when certain questions or issues arose. If you want to sell your home in this market you need the best representation you can find and Brigid is at the top. I will definitely use her again on any other projects.”
Amidst the ups and downs of the real estate market, Brigid remains focused on remaining positive and finding solutions to any challenges her clients may have. Brigid’s personal motivation comes from her granddaughter who was born with a challenging disability of limited use of her arms, hands and legs. “She approaches her challengers in life with boundless joy,” says Brigid. “It helps me believe that all things are possible.” To contact Brigid, call (714) 865-8195 or visit www.brigid4homes.com.
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